Another frontier falls to the might of capitalism's unbridled exhortations to consumers! With new technologies enabling the advertising on mobiles & with the increasing capabilities to deliver wireless internet on the move to mobile devices, we are in the age of convergence.
The imperative now becomes one for the media houses to create content with granularity relevant to mobile handhelds. The only attempt by Hutch to deliver stand-up comedy sequences to handhelds does not seem to have taken off, if one could draw inferences from the lack of its being repeated in the market. However the following content streams do have potential for small-screen delivery
1. Always, always porn
2. Comedy
3. Movie trailers
4. Movie songs (in India...!)
5. Rock artist music videos
True enough, Doordarshan (Prasar Bharti) seems to be at the forefront and is already evaluating MediaFlo (QualComm & CDMA again!), one of the various multimedia streaming technologies for delivery of content to mobile devices. (Jargon Alert : DVB-H => Digital Video Broadcast -
While these are some thoughts on the entertainment front, there would be utility content which is more important. But thats another post :-)
The imperative now becomes one for the media houses to create content with granularity relevant to mobile handhelds. The only attempt by Hutch to deliver stand-up comedy sequences to handhelds does not seem to have taken off, if one could draw inferences from the lack of its being repeated in the market. However the following content streams do have potential for small-screen delivery
1. Always, always porn
2. Comedy
3. Movie trailers
4. Movie songs (in India...!)
5. Rock artist music videos
True enough, Doordarshan (Prasar Bharti) seems to be at the forefront and is already evaluating MediaFlo (QualComm & CDMA again!), one of the various multimedia streaming technologies for delivery of content to mobile devices. (Jargon Alert : DVB-H => Digital Video Broadcast -
While these are some thoughts on the entertainment front, there would be utility content which is more important. But thats another post :-)
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